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Integrate TikTok Tracking Pixel with Google Tag Manager

Please Note: The settings below require our Datalayer for Google Tag Manager for Magento and some features also require our Enhanced Ecommerce or Google Analytics 4 extensions.

Product Page View
Tag Configuration
  Tag type : Custom Html

Trigger Configuration
  Trigger: All Custom Events
  Event Name : productPage

HTML

<script>
    require(['DataLayerProductApi'], function (dataLayerProductApi) {
        var product = dataLayerProductApi();

        <!-- TikTok Pixel Code -->
        ttq.track('ViewContent', {
            content_name: product.getName(),
            content_category: product.getCategory(),
            content_ids: product.getProductSkus(),
            content_type: 'product',
            value: product.getPrice(),
            currency: product.getCurrencyCode()
        });
        <!-- End TikTok Pixel Code -->
    });
</script>
Add To Cart
Tag Configuration
  Tag type : Custom Html

Trigger Configuration
  Trigger: All Custom Events
  Event Name : addToCart

HTML

<script>
require(['DataLayerProductApi'], function (dataLayerProductApi) {
    var product = dataLayerProductApi();
    
    <!-- TikTok Pixel Code -->
    ttq.track('AddToCart', {
        content_category: product.getCategory(),
        contents: product.getTikTokAddedToCartItems(),
        content_type: 'product',
        value: product.getAddedToCartTotal(),
        currency: product.getCurrencyCode()
    });
    <!-- End TikTok Pixel Code -->
});
</script>

*Enhanced Ecommerce and/or Ga4 extension required for this functionality.

Initiate Checkout
Tag Configuration
  Tag type : Custom Html

Trigger Configuration
  Trigger: All Custom Events
  Event Name : checkoutPage

HTML

<script>
require(['DataLayerCheckoutApi'], function (dataLayerCheckoutApi) {
    var checkout = dataLayerCheckoutApi();
     
    <!-- TikTok Pixel Code -->
    ttq.track('InitiateCheckout', {
        contents: checkout.getTikTokItems(),
        content_type: 'product',
        currency: checkout.getCurrencyCode(),
        content_ids: checkout.getSkus(),
        value: checkout.getCartTotal(),
        num_items: checkout.getItemCount()
    });
    <!-- End TikTok Pixel Code -->
});
</script>
Purchase
Tag Configuration
  Tag type : Custom Html

Trigger Configuration
  Trigger: All Custom Events
  Event Name : purchase

HTML

<script>
    require(['DataLayerPurchaseApi'], function (dataLayerPurchaseApi) {
        var purchase = dataLayerPurchaseApi();

        <!-- TikTok Pixel Code -->
        ttq.track('PlaceAnOrder', {
            contents: purchase.getTikTokItems(),
            content_type: 'product',
            currency: purchase.getCurrencyCode(),
            value: purchase.getOrderTotal(),
            num_ids: purchase.getItemCount()
        });
        <!-- End TikTok Pixel Code -->
    });
</script>
0

Total Downloads

11

years experience with Magento

30+

Magento / Adobe Commerce Extensions

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